The question-and-answer session with the presidential candidate Ciro Gomes (PDT) at Rede Globo’s Jornal Nacional (JN) and at Globonews’ Jornal das 10 this Monday night (27) propelled the debate about the presidential hopeful on Twitter, which reached 107,196 publications between 7 pm and 9 am this Tuesday (28). In the Band debate on August 10, there were 212.5 thousand mentions to Ciro.

Evolution of mentions to Ciro

Source: Twitter | Elaborated by: FGV DAPP

The question-and-answer sessions this Monday prompted a peak of 537 references per minute to Ciro between 8 pm and 9 pm yesterday, the moment when the interview was happening at the JN. In the first question-and-answer session, hosted by Globonews on August 1, the peak of mentions to Ciro was 283 mentions per minute.

General volume of mentions about Ciro Gomes on Twitter
7pm Aug, 27 – 7am Aug, 28

Source: Twitter|Elaborated by: FGV DAPP

In addition to the increase in the general debate on Twitter, we also observed an increase in the engagement on posts in Ciro Gomes’ official Facebook page, which grew from 15,017 on Sunday to 56,305 daily interactions on Monday.

Evolution of Ciro’s engagement on Facebook

Source: Facebook | Elaborated by: FGV DAPP

The thematic debate

In general, users commented about how the interview was conducted by Jornal Nacional presenters, especially William Bonner, who was the target of memes and ironic remarks due to his hard questions.

Top 10 Thematics about Ciro Gomes on Twitter
7pm Aug, 27 – 7am Aug, 28

Source: Twitter|Elaborated by: FGV DAPP